Bloomberg.com Editorial Dashboard

Brief: Provided a custom CMS solution for the Bloomberg.com web editorial team’s to curate the homepage and all primary sections to ensure that the most relevant, timely, and traffic-driving content is featured in the appropriate place, at the appropriate time. The editors needed to pull content from the huge stream coming from the Bloomberg Terminal, edit that content to be web and SEO friendly, and keep the content in each sections relevant and updated based on traffic patterns, all while maintaining compliance with company news policies and delays.

This first iteration of an Editorial Dashboard was built and used by a world-wide team of over 30 web editors and content creators  all in their browser, and provided them real-time feedback and updates.

Position: UX & UI Designer at Bloomberg LP
My Roles: User Studies & Traffic Analysis, Wireframes & User Flows, Concept & Visual Design
Year: 2011-2012

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